The all mighty page view

Pageviews. We need to constantly think of ways to generate them – some legitimate, some not so much. It’s the ‘not so much’ pageviews that for some reason are really starting to get under my skin. The ones that don’t irritate Google, but are still blatant in their intent.

You’re obviously just out for views if you:

  • Use slideshows that refresh the entire page.
  • Split a ten paragraph story onto two separate pages. (Hint: Your site is pretty much infinite. It’s not like print where you have to worry about space, or continuing ‘after the jump.’)
  • I’m sure there are more sneaky ways used to get pageviews that don’t piss off The Google, but I can’t think of any more at the moment.

Slideshows are irritating anyway, but I can deal with well-coded ones that seamlessly transition to a new slide. It’s the ones that refresh an entire page (and make me wait for new ads to load) that bother me the most. And while I’m at it,  If your article has more text than art, it doesn’t need a damn slideshow.

Splitting a story into separate pages is more likely to make me navigate away from your website completely than bother to click, wait for it to load, and continue reading. it’s jarring and unnecessary. I’d rather just keep scrolling thank you.