26
Mar
PressThink: Rosen’s Flying Seminar In The Future of News
Jay Rosen’s The Future of News will get you and your newsrooms up to speed on the state of the industry. Jay is one of the most valuable journalism people I follow on Twitter.
The Triumphant Return of Commenting
In May of 2009, I wrote about theindependent.com shutting down commenting completely. I had high hopes that the conversation on our stories could be better handled by taking advantage of ‘Tweet This’ and opening Cover It Live discussions on hot topics, and of course the good old Letters to the Editor.The impetus behind the decision was pretty much what gives any online or newsroom editor gigantic headaches: trolls and idiots incapable of participating in a reasonable discussion.
The decision also came down during a year of layoffs and pay cuts, as well as a transition to yet another new owner in the space of two years. In short, 2009 just sucked balls.
We worried and fretted about having the manpower to read and approve every single comment post before publishing it, as dictated by our new owners. We’re a small paper with a small staff. It just didn’t seem feasible.
Nearly a year later, and we’re ready to give it another try. We never found a better way to promote conversation in the community than via commenting. We tried different Cover it Live shows and while we love Cover it Live, we’re finding that it doesn’t *quite* get the level of conversation we want. Timing is an issue. Most people work during the day when we have our shows, and so we found it difficult to grow our audience (special events being the exception.) Finding a formula that drew people in was another problem.
No, commenting just seems like a better way to get our finger on the pulse of the community. But we still have manpower issues.
After speaking with several of our sister papers who allow commenting, here’s what we’re doing:
Here is the quick policy people will see when signing up (a more detailed policy will be available as well.)
So there you have it. I’m actually glad to be bringing them back, although I’m slightly wary about having to moderate every single comment. I wish we didn’t have to do that, but we don’t have much of a choice.
We’ll see how it goes! I do still have my whip and jackboots and I’m ready for all the nazi-mod comparisons.